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GURU OF LUXURY, LLC
 INTERIOR DESIGN & HOSPITALITY CONSULTING FIRM |  25+ YEARS EXPERIENCE
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A Dramatic Surprise on a Quiet Square 

'Push to add drama' and then wait...

Dramatic Turn of Events...

http://youtu.be/316AzLYfAzw

To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text "Push to add drama" invited people to use the button. And then we waited... Discover here what happened.  Enjoy!

The Process

a.k.a Designing the Stop Sign

In the  spirit of humor, this video shows the best-intended clients attempting to communicate everything that must be considered in the design of the Stop Sign. Enjoy!

Words Matter

Unforeseen Circumstance

This heartfelt video shows exactly how important well written words really matter.  Even in the most unforeseen circumstances. Quite incredible!

 

 

Kent Larson

Brilliant designs to fit more people

How can we fit more people into cities without overcrowding? Kent Larson shows off folding cars, quick-change apartments and other innovations that could make the city of the future work a lot like a small village of the past.  Brillant!

 

 

French Water Ad

International Commercial

An imaginative, active, and very funny French water television comercial campaign.  Very well done.  Cheers!